Skills: Corporate Mktg

Collateral: ScanAlert (Corporate Overview)

ScanAlert’s corporate overview circa 2007.

When I began as ScanAlert’s Director of Marketing in 2002, I completely revised the then-current overview. Over time, as our messaging evolved, the reference customer list filled out, and the product line expanded, I updated this document as needed.

For this final version, our graphic designer combined my most recent text and the last marketing collateral graphic design template and style that we used before the McAfee acquisition. It looked a lot different visually from the first one I’d written.